The NY Times announced this morning that Times Select, their pay-only access "feature", is going away. They'd rather have the increased traffic and the revenue they can get from advertising, which they determined from the number of links from other web sites.
For their columnists, I think it is a good thing. More readers means more influence. So instead of people blogging about what they said, you can go read it for yourself.
For the Times, it's a bet whether the increased ad revenue will make up the loss of the subscription fees. They said they were pulling in $10 million a year from online subscriptions.
Tuesday, September 18, 2007
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